How A Mompreneur Differs from the Usual Entrepreneur

Does a mompreneur really differ from any other entrepreneur? The answer is YES.Our motivation, work style and ideas all stem from motherhood. Here are some of the ways we're different.

Where we find inspiration

Many women who never would have thought of themselves as entrepreneurs are startled by the ideas spurred by motherhood. We realize all kinds of needs that aren't being met and constantly think there must be a better way. But frequently, it's not a product that inspires mompreneurship--it's motherhood itself. For instance, the drive and desire to be home with our children motivates us, Moms, to create businesses that fit in with our family lives. You may start businesses that have nothing to do with motherhood, but that give them the opportunity to work from home or work non-traditional hours.


How we work

First off, there is no blanket generalization of mompreneurs. I know some who work a few hours a day and others who have worked diligently to create an empire. Most shy away from traditional 9-to-5 hours. They work during the fringe hours of the day so they can spend precious time with their kids. They work from wireless laptops while the kids are in school or while the baby is asleep. I've been a working mom before, you know... but to tell you the truth, it's the hardest I have ever worked in my life! But the good news is that I wouldn't trade it for the world! :-) Mompreneurs truly are working 24 hours a day. When I'm not managing the business, I'm thinking about ideas on how to further improve my business, or about new business ideas that I can start in the future. When I'm working, I'm thinking about being with their kids. It's a very full life, and each woman accomplishes it in her own way.

Where we work

Most mompreneurs like me, work from home (or at least start out that way). They spare themselves the commute to the office, and they don't have to leave the baby or the kids with the 'yaya'. Offices have gone virtual. You'll see mompreneurs working at Starbucks, at the mall and even on park benches. As long as they have cell phones, laptops and wi-fi, they're in business. New business ideas are emerging, giving moms an opportunity to work and take good care of their kids.

Why we work

There are many reasons why mompreneurs go into business. Some want to bring in a little extra money. Some want to have something stimulating and rewarding that they can do beyond motherhood. And others want to see a change in the world. While some mompreneurs do experience huge financial success, most don't go into business expecting it. That is very different from the mindset of most traditional entrepreneurs.

More and more moms are starting their own businesses. I love that more and more women are realizing they can fulfill their dreams and still be successful moms.